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Commercial Hub Live Sponsorship pipeline, asset inventory, ticketing and merchandising together, with AI Sponsorship pricing your inventory and finding the partners to buy it.
Made for Commercial
The problem
Most clubs can't say exactly what they still have to sell, what it's worth or which partner owes what. So deals get priced by habit and obligations get missed.
With Commercial Hub
Commercial Hub keeps every deal, asset and obligation on one board, while AI Sponsorship researches comparable pricing, suggests partners and assembles packages from what the club still has free.
Deals, assets and obligations sit on the same board.
A pipeline with your own columns. Each deal card carries the contract period, primary contact, cash and barter value, total and annual value, signature status and renewal date; the deal sheet holds notes, timeline and documents.
Ask for a suggested price or a market estimate on any item in your inventory. AI Sponsorship researches comparable deals on the open web and explains why it lands on that range. The final number is always yours.
From "who could sponsor us?" to a package that fits their budget.
AI suggests prospective partners with the reasons, and flags the ones you already work with. Give it a partner's budget and it assembles a package from what the club still has free.
Preview a proposal and email it to the partner, export a sponsor report or deal sheet as PDF. Upload a signed contract and AI extracts the obligations, then the Obligations tab tracks what the club owes and what the partner owes.
Upload exports from your ticketing and shop systems and get attendance by ticket category, matchday revenue, daily takings, top items and payment mix, with an item catalogue and import history.
Sponsorship, ticketing, merchandising and other income, including TV rights, in one view: revenue by stream and the latest deals.
Plus Total AI for anything about world football or your own club's records.
AI Sponsorship
The AI at the heart of Commercial Hub. It suggests prices and market estimates for every asset from comparable deals, proposes partners with the reasons, assembles packages from free inventory to a sponsor's budget and reads signed contracts for obligations.
Suggested price and market estimate per asset · Partner suggestions with reasons · Packages fitted to a partner's budget
Asset inventory
Every sellable asset, its status and its price.
Deal sheet PDF
A one-page summary of any deal for the board.
Renewal radar
Know which partnerships renew next, and when.
Cash & barter
Value both sides of every contract.
Contract reading
AI pulls obligations straight from the signed contract.
Content requests
Ask the media team for partner content on their editorial board.
Pricing an asset
In-houseLast year's price, plus a bit
With Commercial HubA suggested range with comparable deals
Finding sponsors
In-houseThe CEO's address book
With Commercial HubAI-suggested partners, with reasons
Obligations
In-houseBuried in the contract PDF
With Commercial HubExtracted by AI, tracked for both sides
Proposals
In-houseA deck rebuilt for every partner
With Commercial HubA package fitted to budget, sent from the hub
Inventory
Every asset the club can sell, with its status.
Price
AI suggests a range and shows the evidence.
Match
Suggested partners, with the reasons.
Package
Fit what's free to the partner's budget and send the proposal.
Deliver
Obligations tracked for both sides until renewal.
AI Sponsorship board with pricing and partner suggestions
Ticketing and merchandising analytics
Commercial Hub for basketball and hockey
The same revenue operation for multi-sport clubs.
AI Sponsorship researches comparable deals and public pricing on the open web and shows why it suggests the range. The final price is always the club's decision.
Yes. Upload exports from your ticketing and merchandising systems; the hub keeps an import history and builds the analytics from them.
The commercial department and the president; finance can open ticketing and merchandising. Access is configurable per club.
A 30-minute walkthrough on your own club's players and workflow.
